when it gets too loud (2014; recreated in 2016)
A sound installation that is based on social media and the concept of construal level theory, tapes sculptures were made of bodies to resemble clothes and the thoughts of different people were collected and played.
Inspired by social media, the work is an exploration of the concept of construal level theory. Tape sculptures were made from bodies of participants, and made to resemble clothes. Thoughts were then collected by participants and played in speakers that were placed within the hollow sculptures. In that way, the sound is amplified by the length of the sculptures.
Izzat Ibrahim, Rachel Poh, Hazwan Norly, Yanni Sumarno